United Nations: Forests for People
Multimedia campaign for the UN Forum on Forests. The aim was to create a visual portrait of our relationships to the forest by inviting young artists from all 183 UN countries to enter a global short film and photography contest. For the call to entry, leading nature filmmakers worldwide were recruited to appear in a launch film and interview-led viral content, while acting as ambassadors via social media and jury participation. The initiative was premiered at the Rio +20 conference, and ended with an awards ceremony before the world press at a major UN conference in Istanbul. All content was available on the UN website, YouTube channel, Facebook and Twitter feeds, and through viral and PR messaging from our participating filmmakers.
Aardman Films Director and Academy Award winner Nick Park
Acclaimed director John Boorman and his son, actor Charlie Boorman
Award winning nature filmmaker and director Alastair Fothergill
Noted cinematographer and Disneynature director Louie Schwartzberg
Launch film for the Rio +20 conference, also distributed as a viral and PR feature